Now celebrating it's 19th year! Enjoy live entertainment while sampling an enormous selection of Michigan's finest microbrews, meads, hard ciders, wine, liquor and gourmet brats from northwest Michigan markets.
Admission
VIP - LIMIT OF 500 GUESTS
VIP Admission begins at 3pm, General Admission from 4-8pm. Ages 3 and under are free.
Includes early festival access at 3pm, which means shorter lines during VIP hour, choice of seating, and an extra hour with our first band! Plus, you’ll receive one 8oz beer glass, 20 food and beverage tickets and one exclusive voucher for a Brewer’s Special Reserve beer - only available during our 3pm-4pm VIP hour (or while supplies last). Ages 3 and under are free.
February 12 - April 3: $60
April 4 - May 22: $70
May 23 (Day-Of): $80
GENERAL ADMISSION
Admission begins at 4pm. Includes one 8oz beer glass and 10 food and beverage tickets. Ages 3 and under are free.
February 12 - April 3: $30
April 4 - May 22: $40
May 23 (Day-Of): $55
Entertainment
Jedi Mind Trip
Time: 3pm - 5pm
Since 1996, Jedi Mind Trip has been tearing up stages from Michigan to Florida with high-energy performances that keep the dance floor packed. Specializing in the greatest hits of the 70s and 80s alongside modern rock-dance anthems, they bring a stadium-level atmosphere to every event!
The RockShow Band
Time: 5:30pm - 8pm
If you are looking for an Ultimate Rock Tribute, you found it. Members of the group have been entertaining crowds of all ages for over 25 years and as The RockShow they are one of the Midwest’s top touring Rock Tribute bands.
Festival FAQ's
What is your refund policy?
Admission is non-refundable, per event industry standard (similar to a concert, sporting event, etc.). The festival will occur regardless of the normal weather conditions. If you cannot attend for any reason, you may sell or transfer your admission to someone else.
Can I bring a cooler or backpack inside the festival?
Coolers and backpacks are not permitted on the festival grounds.
Can I bring my own alcoholic beverages?
No outside alcohol is allowed in the festival.
Can I bring my pet to the Michigan Beer and Brat Festival?
Unfortunately pets are not allowed at the Michigan Beer and Brat Festival. Only service animals are permitted.
Do you have a designated driver ticket?
Those who choose not to drink at the festival will still have to pay the same price for admission as those who are drinking. All attendees have access to a lineup of musical talent, food and beverage vendors, merchandise, festival activities and prizes. For this reason, discounted tickets are not available.
Can I leave my car overnight?
We encourage our guests to assign a designated driver, use on-property shuttles or arrange a ride with Benzie Bus when leaving the festival. Benzie Bus will provide rides for festival attendees in Benzie County. Service will be door-to-door until midnight! Rates can be found on the Benzie Bus website. Call or text 231-325-3000 for a ride. Cars left overnight will not be ticketed or towed.