Crystal Story

Snowy landscape with a skier on a hill and distant cabins.

How Michigan’s premier family resort was made

What began with a simple dream shared by a group of neighbors in Benzie County has grown into something far greater than any of them could have imagined. Over nearly 70 years, Crystal Mountain has been shaped not by chance, but by community; by the people who believed in this place, invested in it, and passed that love on to the next generation.

Explore the milestones below to see how that dream became Michigan's premier family resort – and how the spirit that started it all continues to guide everything we do.

Buck Hills

1950s

Keith VanDuzen, on the Doe rope tow
Keith VanDuzen, on the Doe rope tow

Buck Hills Ski Club

 In the southeast corner of the county, the Buck Hills range — a mix of gentle and steeper pitches with significant vertical drop and abundant lake-effect snow — became the focus.

Local families and businesses helped clear enough of the heavily wooded site for three slopes – Buck, Doe and Fawn. A warming hut was built, two rope tows were installed and in 1956, Buck Hills Ski Club opened for business. Before each session, skiers sidestepped up the slopes to pack the snow.

Tom Jacobsen at the top of Buck

Open for business

In 1956, Buck Hills Ski Club was open on weekdays and Wednesday evenings.

Tom Jacobsen at the top of Buck

Crystal Beginnings

1960s

The Lodge in the mid-1960’s

By its second year, Crystal Mountain was welcoming more than 1000 skiers.

The Lodge in the mid-1960’s

George and Althea in The Lodge, around 1975
George and Althea in The Lodge, around 1975

In 1966, George and Althea Petritz, with partners, aqcuired the resort.

Transformation

1970s

Vintage ski resort advertisements and postcards collage.

Early marketing promoted year-round fun, including “singing waitresses.”

People sitting at picnic tables on grass by a building with red doors.

More Crystal to love

Additions to the summertime experience at Crystal included trout fishing, marching band and basketball camps, live concerts, and a dinner theatre produced by the Crystalettes, a group of music students from Ball State University. The Ox Roast, a weekly event, proved immensely popular.

In 1975, the Meyer family purchased Richard Lindland’s interest in the business. Robert Meyer designed and led the construction of the Betsie Valley Golf Course, opened in 1977, along with the Crystal Colony Condominium featuring hotel-style guest rooms near the current Golf Pro Shop.

Family Vision

1980s

Jim and Chris, during construction of the Loki lift, around 1994
Jim and Chris, during construction of the Loki lift, around 1994

New leadership, new vision

They asked their daughter Chris and husband Jim MacInnes to join the family business. Chris and Jim were living in southern California. Both were passionate skiers and outdoors people (they’d met on a ski trip in Utah). Jim, an electrical engineer, had an MBA in finance. Chris worked extensively in sales and marketing, including in the ski industry. After several years of deliberation, Chris and Jim moved to Northern Michigan. They believed that, with a lot of work and a clear vision, Crystal Mountain could become a thriving year-round resort. Chris and Jim believed in Crystal, but it would take work and a vision.

Crystal village at night with illuminated houses and trees.
The master plan ensured that the village at Crystal would feel right at home in northern Michigan

Crystal plan

Crafting “the plan”

Through “study tours” of successful resorts, Chris and Jim experienced firsthand some of the industry’s best practices and operations. Developing a long-term master plan for Crystal Mountain became their top priority. In 1989, they approached William Johnson, founder of Johnson, Johnson and Roy of Ann Arbor and former Dean of the School of Natural Resources at the University of Michigan, to handle the task. “No,” Johnson said, “but we’ll help you create your own plan.”

Peak Indoor Pool & Fitness Center
Peak Indoor Pool & Fitness Center

The charette

In 1989, he led a “charette ” — a meeting of Crystal stakeholders — to map out a long-term vision for the resort. Participants included Petritz family members George and Althea, David, and Jim and Chris MacInnes; Crystal CFO Susan Baynard; project manager Kirk Davidson; and Wally and Jean Edwards, major property owners and longtime family friends.

Johnson was joined by his son and fellow landscape architect Mark, and Joe Porter, a former student of Bill’s with extensive experience in ski resort planning and development and a founder of the Denver-based Design Workshop; and Crystal architect of record Bob Holdeman.

The goals of the charette: 1) in just two and a half days, gain consensus on a 20-year land use plan; and 2) determine the location of the new indoor pool and fitness center, scheduled for construction in 1990

Five people standing on a sandy area, surrounded by snow and trees.

Sometimes, not deciding is an acceptable decision.

Laying the foundation for WinterGreen Phase IV, about 1992: George Petritz, Jay White, Chris & Jim MacInnes and Kirk Davidson

Mark Johnson, who partnered with his father, William Johnson of William Johnson and Associates, in guiding the creation of the Crystal Mountain master plan
Mark Johnson, who partnered with his father, William Johnson of William Johnson and Associates, in guiding the creation of the Crystal Mountain master plan

A future guide

During the charette, the guiding principles that would apply to all future development decisions were established:

  • Development should be clustered to preserve and maximize natural, open spaces and maintain the Up North character
  • A vibrant pedestrian-oriented village core would become the hub of community life
  • Buildings would be designed at a scale that fits with the landscape and reinforces the character of rural Northern Michigan
  • Indigenous, natural materials, and simplicity of form would be used to connect development with the region
  • Natural features associated with Northern Michigan — ponds, streams and rich gardens — would be integrated
  • Additive quality and colors would be used
  • Take the Long View: design will be deliberate, and the community would be built iteratively, over time

Expansion

1990s

Nancy and Michael Call with twin daughters Adrienne (left) and Mariah, 1996 (Michael was Crystal’s VP of Mountain Operations; Nancy was Crystal’s VP of Marketing)
Nancy and Michael Call with twin daughters Adrienne (left) and Mariah, 1996 (Michael was Crystal’s VP of Mountain Operations; Nancy was Crystal’s VP of Marketing)

A new subdivision & more

In 1993, MountainWoods, a 44-lot single-family subdivision, was built along the new Mountain Ridge golf course. The Pinehurst Green townhomes were also added along hole #9 of the Betsie Valley course.

In 1995, the addition of the 33,000-square-foot Crystal Center elevated Crystal Mountain’s meeting and conference capabilities significantly with high quality meeting and event spaces for groups of up to 300. The multiuse building also served as the headquarters for ski ticketing, rentals, restrooms and lockers. Crystal Mountain also became home to the Michigan Legacy Art Park, a for-profit and nonprofit partnership created from a passion to preserve land in a creative way. For nearly 30 years,

Crystal leased 31 acres to this non-profit organization for $1 per year. In 2024, ownership was transferred to the Art Park, which continues to celebrate art, nature, and history with educational programming, guided hikes, concerts and events. Today, more than 60 juried art installations line the park’s three miles of trails.

Inn at the Mountain
Inn at the Mountain

Crystal becomes the inn you can own

In 1997, Crystal’s first mixed-use condominium, the 29,000-square-foot Inn at the Mountain, was developed. Its 29 suite-style hotel rooms, spacious lobby and reception area, and 10,000 square feet of office space made it a template for future projects. Profits from the sale of residential real estate helped fund other resort amenities and facilities.

In 1998, a second nine was added to the Mountain Ridge Golf Course. That same year, the Ridge lift and eight new slopes, designed by Joe Cushing of the SE Group, were added. Crystal Clipper, one of the fastest quad chair lifts in the Midwest, was also added. Totem Park, home of the resort’s acclaimed children’s ski and snowboard programs and the Snowsports School, was established.

The Village

2000s

Kinlochen, 2002
Kinlochen, 2002

The village takes shape

The essence of the Emergent Directions master plan was a vibrant, pedestrian-friendly village with lodging, restaurants, retail, and gathering spaces. Each addition to the resort would need to live up to the spirit and intent of the master plan. Kinlochen, opened in 2002, was a prime example. The three-story, 29,000-square-foot lodge was named after a 15th century castle in Scotland once kept by the MacInnes clan. It included a Golf Pro Shop, the Thistle Pub & Grille, a rose garden, and 12 condominiums, each named after a Scottish castle. Kinlochen, situated at the base of the Buck slope and between the 1st, 9th and 10th holes of the Betsie Valley course, became the southern anchor of the village.

The Cottages, 2004-2006
The Cottages, 2004-2006

The Cottages

In 2003, Crystal increased its skiable terrain designed by the SE Group with 11 new North Face slopes serviced by a quad chairlift and views to Lake Michigan.

The Cottages and Park at Water’s Edge, near the Peak Pool and Fitness Center and across from the Inn at the Mountain, followed. The 22 cottages reference Northern Michigan 1900s era architecture. Lush landscaping includes streams, tranquil ponds and gardens. The Park at Water’s Edge is today a hub of summertime activity — a zero-depth entry pool and numerous play structures, lap lanes, year-round hot tub, climbing wall, ropes course, and zipline.

Entrance to Trailside
Entrance to Trailside

Trailside development

In 2008, the 42-lot Trailside, a traditional cabin-inspired community, was established. More than 70% of the land in Trailside was preserved for open space. Homes were clustered in quaint neighborhoods connected by a private drive and hiking/biking trail system. In 2009, the 12,000- sq. ft. LEED-Certified Crystal Spa was added to the Peak Indoor Pool & Fitness Center and has since been consistently recognized as a Top 100 Spa in North America. The Bungalows at Crystal Glen were cropping up at the base of the Buck slope. These three- and four-bedroom dwellings typified Northern Michigan’s Arts and Crafts architectural style. Each bungalow’s name paid homage to the historical cottage communities of Benzie County. Like the Cottages, they were richly landscaped with gardens and a flowing stream.

Leafy park setting with people walking, colorful trees, and a modern sculpture.

The future Inn at the Mountain/Phase II, 2014-2015

Momentum

2010s

Inn at the Mountain/Phase II, 2017-2018
Inn at the Mountain/Phase II, 2017-2018

Expansion continues

In 2015, ground broke on a 31,200 square-foot expansion to the Inn at the Mountain. Twenty-five luxury guest rooms and residences themed to celebrate Northern Michigan’s landscape; a rooftop gathering area, the Level4 Lounge; and the Mountain Market and Bru Bar were added. Crystal Village was ever more vibrant than had originally been envisioned.

In 2018, Barr Park, the village centerpiece named after artist David Barr, the visionary founder of the Michigan Legacy Art Park, was added. A Barr sculpture by Barr entitled “Equation” was installed in the tree bosque at the base of a multi-level pond. The park is a great place for picnics, events lawn games and, in winter, ice skating on the Barr Park rink.

Crystal Future

2026+